We help companies, non-profits and travel destinations get noticed and attract more customers by promoting them through the media and other marketing channels in a way that compels others to want to do business with them.
I've been involved in branding strategy and creating and managing a food blog for client Hodgson Mill, makers of premium quality whole wheat, whole grain and gluten-free flours, baking mixes and pastas.
Bloggers were hired and recipes continue to be created to maximize the Hodgson Mill products. You will be amazed at these fantastic recipes - the products are incredibly delicious and much better for you than white flour alone.
The result: more people than ever are learning about Hodgson Mill and loving the products. Sales trends are up and awareness continues to climb month after month.
Next step: an e-blast newsletter to customers with special offers, recipe links and promotions, and on-going promotions and contests with other food bloggers to spread the word about Hodgson Mill.